Information
Information before, during & after the workshop
Participants arrive better prepared, calmer, and more ready to work when they have had the right information at the right time.
Information covers three different moments: what you send before the workshop, what you communicate during it, and what you share afterwards. Before the workshop, participants need practical details (location, start time, what to bring), and sometimes preparatory reading or a prompt to think about something in advance. During, they need to know where the toilets are, when the breaks are, and what is happening next. After, they need whatever was produced.
Information that arrives too late, in too many pieces, or mixed with promotional content is often not read. A single clear email a week before, with a one-page practical document attached, lands better than five shorter messages over a month.
During the workshop, a visible agenda on the wall saves time and reduces questions. People who can see the structure of the day relax more easily into the current activity because they are not worried about what comes next or whether there will be enough time.